Trans Digital Social Mobile
+
Hello! Please click on the tiles to get a preview of the article. This site is responsive, so you will get the same experience no matter what device you browse on.
SecondSync unveils first in-depth analysis of TV chatter on Facebook
11Feb SecondSync unveils first in-depth analysis of TV chatter on Facebook

SecondSync unveils first in-depth analysis of TV chatter on Facebook

Social Media

SecondSync unveils first in-depth analysis of TV chatter on Facebook First in-depth analysis of Facebook social TV data across multiple countries 80% of TV-related chatter on Facebook is generated from mobile devices Most TV-related Facebook activity happens within the show airing New findings produced by SecondSync – the UK’s leading social TV analytics provider – […]

Read More →

5 LinkedIn product updates I wish .@LinkedIn would create
4Dec 5 LinkedIn product updates I wish .@LinkedIn would create
5 LinkedIn product updates I wish .@LinkedIn would create

5 LinkedIn product updates I wish .@LinkedIn would create

Product Ideas

Paid Search function. LinkedIn would make a killing from allowing its users to utilise pay per click functionality ala Google to allow people to show top of search results. An example use case: I am looking for a job and want to show top of recruiters search results outside of my 1st connections network. No […]

Read More →

19Sep IndieGoGo Crowdfunding Social Search campaign
16Sep The Timeline of Mobile Marketing – Evolution and Rise

The Timeline of Mobile Marketing – Evolution and Rise

Mobile Marketing

Mobile is the first screen of influence for marketers as adults spend more time on mobile media than they do on newspapers and magazines. The infographic below details some awesome mobile marketing statistics on the evolution and rise of mobile marketing as an advertising medium. The nifty visual below has been produced by Top Marketing Schools using […]

Read More →

15Aug How Many People Use the Top Social Networks, Apps & Services?
7Aug Clever use of a Digital Interactive Infographic – Sport participation by the numbers
Echo112 – the “Guardian Angel on Your Smartphone” – Launches
4Jul Echo112 – the “Guardian Angel on Your Smartphone” – Launches
  • http://www.zohe.co.uk/wp-content/uploads/2013/07/icon.png
  • http://www.zohe.co.uk/wp-content/uploads/2013/07/UK-iphone.png

Echo112 – the “Guardian Angel on Your Smartphone” – Launches

Mobile

Echo112, a new lifesaving app that saves time in the event of an emergency, has launched for iOS and Android smartphones. Helping users to get the assistance they need quickly, wherever they are in the world, echo112 enables local emergency services to easily find a user in distress by providing details of their precise location. […]

Read More →

Much Adieu about Strategy – The Business Lifecycle
25Jun Much Adieu about Strategy – The Business Lifecycle
  • http://www.zohe.co.uk/wp-content/uploads/2013/06/Much_Adieu_about_Strategy.jpg

Much Adieu about Strategy – The Business Lifecycle

Digital Transformation

There are pages and pages of opinion and best practice “blah” about the Consumer Lifecycle and the communications plan required to address each stage of the consumer’s deliberations and decisions. But how much attention do we pay to the “Business Lifecycle” from a communications perspective? Before we attempt to address the consumer lifecycle we need […]

Read More →

10Jun Just took the Econsultancy Digital Talent Challenge
  • http://www.zohe.co.uk/wp-content/uploads/2013/06/econs_self_Assess.jpg
  • http://www.zohe.co.uk/wp-content/uploads/2013/06/econs_tell_about_you.jpg
  • http://www.zohe.co.uk/wp-content/uploads/2013/06/econs_self_chart.jpg

Just took the Econsultancy Digital Talent Challenge

Digital Transformation

I just took the Econsultancy Digital Talent challenge over here. Its a short two minute test to give you an objective view on how good your digital skills are. Its a clever little web based app and its fun! For the first time, the app gives marketers the opportunity to test their knowledge around digital […]

Read More →

6 weeks to remove me from Sainsbury’s spam emails !
8Jun 6 weeks to remove me from Sainsbury’s spam emails !
6 weeks to remove me from Sainsbury’s spam emails !

6 weeks to remove me from Sainsbury’s spam emails !

Email Marketing

Dear Sainsburys I am a regular Sainsburys customer. I have a nectar card, collect points and my family shops at your retail store every week. I prefer shopping in your bricks and mortar store. I can see and smell the food and have been shopping there for years. Once, just once I tried your online […]

Read More →

+
Copyright © 2013 Zohe